Controversy: Kanye West's Yeezy Store on Shopify

Kanye West’s Controversial Yeezy Store Remains on Shopify

Update: As of February 11 2025, the Yeezy store on Shopify is not active anymore.

Yeezy Store - is a Shopify store.

In a concerning development, Kanye West’s Yeezy store on Shopify has sparked controversy after listing a $20 T-shirt featuring Nazi symbolism. This occurred following West’s deletion of his X (formerly Twitter) account after posting multiple antisemitic comments.

Timeline of Events

The rapper and fashion mogul had been posting antisemitic content on X, including praise for Adolf Hitler and self-identification as a “Nazi.” Following this, the Yeezy website was stripped of its entire catalogue except for one controversial item - a swastika-emblazoned T-shirt priced at $20.

Shopify’s Response and Public Reaction

Unlike their typical swift response to terms of service violations, Shopify’s handling of the Yeezy store has raised questions. The platform typically removes controversial stores immediately, but the Yeezy store remained accessible longer than expected. This has led to public outcry and threats from users to leave the platform.

Anti-Defamation League Statement

The Anti-Defamation League (ADL) condemned the situation, particularly noting that the product label “HH-01” appeared to be coded language for “Heil Hitler.” Their statement highlighted this as “further proof of Kanye’s antisemitism.”

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This incident has sparked significant debate about content moderation on e-commerce platforms and raised questions about consistent policy enforcement. The controversy continues to develop as users monitor the platform’s response to this situation.